A. Seeing Beneath the Waterline of Visibility (the iceberg)
B. Seeing the General in the Particular (analyzing what a specific thing tells us about our society/culture in general)
Disney Ad Analysis
In your notability note answer the following questions as best as you can (write down whatever comes to mind:
A. What aspects of American culture are evident in this ad? What ideas does it support? How does it reflect the way Americans think about life, sex and gender, masculinity and femininity, body image, race, socio-economic class, childhood?
B. Think about which group in society this ad is meant to target? Do you have any concerns about companies designing ads to target this group?
C. Seeing the Strange in the Familiar (looking at your what is common/familiar in your culture/society as if you were an alien seeing for the first time)?
- Why do Americans value gun ownership?
- How many have been killed by guns since the 1960s?
- How does this value effect the lives of Americans?
- America's unqiue problem of mass shootings.
- Listen to 0:00-7:17
- What does the rat example teach us about the influence of categories?
HW - Sociological Imagination Quiz
- be able to explain/apply the three main concepts of the the Sociological Imagination
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